AI Insights · Timothy · July 2025
Top 5 iOS Decoration Games in New Zealand: Q2 2025 Performance
Explore the performance trends of top decoration games on iOS in New Zealand during Q2 2025, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the decoration games category on iOS in New Zealand showcased diverse performance trends. Here's a detailed look at the top five games in this category, based on data from Sensor Tower.
Gardenscapes from Playrix saw a steady increase in weekly revenue, peaking at approximately $21.7K in mid-April. Weekly downloads started strong at 1.8K but gradually decreased to about 789 by the end of June. Active users remained fairly stable, starting at 12.5K and ending the quarter at 11.4K.
Travel Town - Merge Adventure by Moon Active experienced fluctuations in weekly revenue, with a peak of around $13.8K in mid-April. Downloads varied significantly, starting at 1K and dropping to 680 by the end of the quarter. Active users showed a peak in early May at 5.9K, before declining to about 4K by the end of June.
Homescapes, another title from Playrix, had a consistent revenue stream with a peak of $11.2K in late June. Downloads were modest, reaching up to 622 in April before tapering off. The active user base slightly decreased from 5.2K to 4.9K over the quarter.
Toca Boca World from Toca Boca AB exhibited a peak revenue of $12.4K in mid-April, though it varied throughout the quarter. Downloads remained relatively stable, averaging around 1K weekly. Active users saw minimal fluctuations, maintaining around 5.1K.
Seaside Escape®: Merge & Story by Microfun Limited reported a steady rise in revenue, reaching $7.8K by the end of June. Downloads were low, peaking at 159 in April and declining thereafter. Active users increased slightly from 1.3K to 1.5K.
For more detailed insights and data, visit Sensor Tower's platform. These trends provide a comprehensive view of the decoration games landscape on iOS in New Zealand during Q2 2025.
